Earth Hour Hong Kong About Earth Hour

It's as simple as the flick of a switch.

What began as a campaign to get Sydney-siders to turn their lights off, has grown to become the world's biggest climate change initiatives. At 8:30pm on March 28 2009, people around the world will turn off their lights for one hour – Earth Hour. We're aiming to reach one billion people, more than 1000 cities, all joining together in a global effort to show that it's possible to take action on climate change and play a part in ensuring a sustainable future.

Earth Hour, initiated by WWF in 2007, had 2.2 million people and 2,100 businesses in Sydney, Australia turn off their lights for one hour. It caught the world's attention when its icons like the Sydney Harbour Bridge and Opera House turned their lights off. In 2008, 50 million people in 370 cities across 35 countries participated in Earth Hour. Global landmarks such as the Golden Gate Bridge in San Francisco, Rome's Colosseum and the Coca Cola billboard in Times Square, New York, all stood in darkness, as symbols of hope for a cause that grows more urgent by the hour.

If Sydney and 370 cities around the world could make it, Hong Kong can make it too.

It is our turn to make a difference. On 28 March 2009, Hong Kong, will be joining Beijing and Shanghai to make history by joining Earth Hour, turning off the lights for one hour from 8:30pm to 9:30pm.

It will be a time when Hong Kong joins other cities around the globe to turn our city dark, and for Hong Kong people to think about how we can change our lifestyles to reduce our impact on the environment, It will be a time when we rejoice and celebrate our determination to save our planet; it will be a time when we encourage our families, friends and colleagues to take actions on climate change.

We can make a big difference with one simple action. So gear up for what will be the biggest and most important Earth Hour of our planet's history. Join us for Earth Hour 2009, and turn off your lights at 8:30pm on Saturday, 28 March for a brighter future. Sign-up here now! We will see hope in darkness.

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